Winning the Website War
Thomas Young
A Proven Four-Step Process that Gets Results
Smart business leaders and managers know that companies with excellent processes get better results. Yet, most companies fail to follow a proven process or system for marketing on the Internet. Winning the Website War introduces business leaders to a Four-Step Process for getting results from their web marketing efforts. Discover how a company website and the Internet can drive success or failure when it comes to increasing sales, getting more leads, and retaining customers and clients.
Thomas Young
Thomas Young is a business owner, consultant, speaker and author. He is president and owner of Intuitive Websites, a Colorado-based website design, development, and marketing firm. Tom has been a Vistage speaker since 2001, is a Vistage member, and part of the team that recently redesigned the Vistage Village website. He has presented around the U.S. and Canada on Internet marketing and web usability, and is the author of Intuitive Selling.
Praise for Winning the Website War
“Really helped Vistage develop a clear strategy for addressing our user base and put us on the path to developing our most successful website yet.”
“This book captures the critical issues and the steps any organization needs to take to finally get a website that works.”
“Thomas’s approach is spot on. He has helped us make our websites more relevant to our audience, easier to navigate and much better in terms of look and function.”