You're Invited

December 3, 2020

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Book Kickoffs

December 9, 2020

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Marketing With A Book & Speech Webinar

December 17, 2020

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Client Attraction Chain Reaction

January 12, 2021

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Marketing With A Book & Speech Webinar

“Powerful, sage advice. I loved every minute of my time listening and learning from Henry.”

Brigadier General Jeff Foley

US Army (retired), coauthor of the McGraw-Hill bestseller "Rules and Tools for Leaders"

Marketing With A Book And Speech Summit

Join us for a 90-minute webinar featuring special guest Mark LeBlanc

December 9th at 9 am PT / 11 am CT / Noon ET

Register at: https://calendly.com/henrydevries/bookwebinar

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In 2021 join us on the second Tuesday of the Month

2 pm ET /  1 pm CT /  Noon MT / 11 am PT

If you are a consultant who is open to some new ideas on how attract high-paying clients with books and speeches, then it would be great if you were our guest at a one-hour online Zoom “Marketing With a Book and Speech Summit.” Come discover the secrets of a book that grows your business, puts more money in your pocket, and helps you make the difference that you were meant to make. Even if you are already a published author, you are most welcome to attend. The summits show why the book is the starting line, not the finish line.

Virtual seats are limited to allow for interaction. Register at https://calendly.com/henrydevries/webinar

Marketing With a Book Virtual Retreat

 

The retreat helps authors get more bookings, more buzz, and more business so they can have more impact and influence. No more ready, fire, aim. No more ready, aim, aim, aim. For you to have more impact and influence you need the right strategy, the right tactics, and the right execution. The magic is in the mix.

January 14-15, 2021

More information at: www.marketingwithabook.com/virtual-retreat

Time: 9 am to Noon PT

Price: $365

Dates:

December 3, 2020

January 28, 2021

March 25, 2021

April 22, 2021

May 27, 2021

Book Kickoffs™

How To Write The Right Book That Will Attract High-Paying Clients

 

Outcome: The intended outcome for the Book Kickoffs is for you to leave with a draft book table of contents and detailed outline of book chapters to be written. Then you refine that manuscript until it is ready to be published. There will be two bio breaks (we are not monsters).

Details. Bring your laptop and your running shoes because we are writing a draft book outline in three hours.  Leave your perfection behind because we are shooting for a great first draft of an outline. Our motto is the book is the starting line, not the finish line. So, the key is planning to succeed as a result of the book. We will also talk about how to avoid the biggest book blunders, mistakes that cost rookie authors thousands and tens of thousands of dollars.  If you just want theory and platitudes, this is not the session for you. If you want results, you have found the right place.

Size. Limited to 12, to allow for interaction.

Bonus. After you attend the Book Kickoff, you can book a 90-minute pinpoint session one-on-one session with Henry to discuss how to accelerate your book.

 

How to Be An Expert In 30 Days During the New Normal

Your Invitation to No Cost One-Hour Zoominar

 

New times require new strategies. And these are the times that try consultants’ souls.(I know, I know the old joke, we don’t have souls). Seriously, in California I say the universe rewards the right activity and in the Midwest I say the Lord helps those who help themselves. On this Zoominar I discuss how to pivot by using the following strategy. In one month you can do the following:

  • Write a blueprint for an upcoming book
  • Produce a cover for the upcoming book
  • Interview people for your upcoming book
  • Write two chapters for the book
  • Overhaul your LinkedIn page
  • Post the two chapters on your LinkedIn page
  • Host a Zoominar on the topic
  • Use LinkiedIn to fill the Zoominar
  • Record the Zoominar and post it to YouTube
  • Launch a national news release on the topic
  • Apply to give a TEDx talk

How much time will this take? As little as four half days in a month. If you follow the right formulas and processes.

Register for one of the upcoming sessions below:

Your Host

Henry DeVries

Henry DeVries is the CEO (chief encouragement officer) of Indie Books International. Prior to that he helped double revenues as president of an Ad Age 500 marketing agency and was a vice president of marketing communications that doubled awareness for a $5 billion insurance company. After serving as adjunct marketing faculty and the assistant dean of continuing education at the University of California San Diego, he has been a ghostwriter, co-author, and publisher of more than 300 business books including his international best-selling book from McGraw-Hill, How to Close a Deal Like Warren Buffett, now in Chinese. You can reach Henry at henry@indiebooksintl.com.

Client Attraction Chain Reaction During The New Normal

Your Invitation to No Cost One-Hour Zoominar

“My books are my children, and like my children I expect them to support me in my old age,” says Henry DeVries.  Now this author of ten marketing books and a weekly paid columnist for Forbes.com shares his insider secrets on how to use speaking to create a client attraction chain reaction. Henry DeVries is a book publisher, ghostwriter, and best-selling author who regularly uses 16 ways to speak to sell books and earns on average $5,000 to $10,000 per speech. Here is a checklist of 16 ways to speak and create a client attraction chain reaction:

  • Small-scale seminars that you host with four to eight in attendance
  • Private, invitation-only summits that you host with 12 to 24 in attendance
  • Public seminars that you or others promote and charge admission to attend
  • In-house paid workshops that pay you to present to one company only
  • Local and national association meetings where you are a keynoter, breakout session speaker, panelist or a roundtable moderator
  • Radio and television shows and podcasts that interview you for how-to advice
  • CEO peer group meetings like Vistage (formerly TEC), Inner Circle and Renaissance
  • College courses for adults and extended education programs, like the ones offered through university extension programs
  • Public workshops that are fundraiser events that pay you a percentage of the gate
  • Chamber of commerce events, from monthly breakfasts to special seminars
  • Teleseminars and webinars that you put on or that others invite you to speak at
  • Promoter 50/50 seminars and expos where you are invited to speak and sell an information product, then split the proceeds with the person staging the event
  • Pre-recorded audio and video products that you sell on your website
  • Service club speeches to groups like the Rotary Club and Lion’s Club
  • Videos you make for YouTube

 Register for one of the upcoming sessions below:

 

4 Ways Consultants Can Respond To Pandemic

Your Invitation to No Cost One-Hour Zoominar

In these uncertain times there is something that all businesses need: more clients. These are emotional times and in order to connect with clients and become influential you need to be a storyteller.

I’m Henry DeVries, and as a Forbes.com columnist I see how most professionals talk about their work in the same drab way. But there is one hidden asset that will set you apart, something nobody else is offering: your defining stories.

When writing my best-seller How to Close a Deal Like Warren Buffett, I discovered how Buffett uses stories to persuade, gain media coverage, and become a world-famous brand.

You need to be able to:

  • Uncover your hero stories that communicate your trustworthiness in two minutes or less, and
  • Turn client testimonials into stories that prove how you take clients from problems to solutions.

Currently, as the CEO of Indie Books International, author and editor of over 300 non-fiction books, I encourage consultants to do what Hollywood does — use your stories to attract prospects, close the sale, and cement client relationships.

In this Zoominar we will discuss four ways consultants are using storytelling during this pandemic:

  1. Declare on social media you are writing a new book
  2. Conduct Zoominars on your book topic
  3. Solicit guest spots on podcasts on your topic
  4. Use activation for virtual event sponsorship

Think of activation as getting the most bang for the sponsorship buck. Activation is a buzz word in to describe how sponsors can take advantage of the investment they pay by independently promoting at an event. Here are some activations I have seen by consultants and professionals who want to attract high-paying clients:

Get Invited To Speak At A Conference. Often speaking engagements can be tied to the sponsorship.  Maybe you only get five to ten minutes on the stage. That time can be golden if you offer info to help the audience, not just give a blatant commercial.

Host A Hospitality Event. A financial services group hosted a “Death By Chocolate” hospitality suite at a women’s conference. Sure they came for the chocolate, but they stayed for the interaction.

Host A Speaking Event At A Conference. You don’t have to be on the conference program. You can host your own pre-conference or seminar during a time when nothing was officially scheduled, like an afternoon break time.

Conduct A Fund-Raising Event At The Conference. Faith and hope are nice, but charity is the real winner. As a sponsor could you conduct a fundraiser tied to the event?

The bottom line: Activations don’t just happen. As the potential sponsor being wooed, you need to brainstorm and negotiate for the something extra that will really make the sponsorship pay. Be strong when it comes to the search for sponsorship ROI.

Register for one of the upcoming sessions below:

 

Indie Family and Friends Forum

Imagine the power of authors promoting other authors, speakers promoting other speakers.

 

The IFF Forum is an annual event built on the idea of collaboration and cross-promotion. Let’s get the best of the best in one room and learn from and help each other.

This is a rare opportunity to see some of the countries best speakers in a exclusive setting. We will be announcing the 2021 line up of speakers soon.

Past speakers include best-selling author Ken Blanchard, business development expert Tony Alessandra, speaking legend Don Hutson, Vistage Speaker of the Year winners Dean Minuto and Michael Allosso, author of The Comedy Bible and The Message of You Judy Carter, and Hall of Fame Speaker Tim Gard.

 

Virtual

March 5-6, 2021

Achiever’s Circle Weekend

If you are willing to roll up your sleeves, listen carefully and make rock-solid decisions, the next 12 month, rolling period may be the best of your career.

 

Join Growing Your Business expert Mark LeBlanc for this unique weekend experience. In this interactive workshop Mark shares his best practices, strategies, and approaches for making a difference in your business.

Upcoming virtual weekends:

  • January 29-31st, 2021

  • March 12-14th, 2021

  • April 30th-May 2nd, 2021

 

Contact Kylie for details and availability at kylie@GrowingYourBusiness.com.

Alliance and Connection Events

Executive Next Practices Forums

 

Executive Next Practices Forums are unique in that they offer C-level executives and top Functional leaders (CFO, HR, CIO, CMO, COO, etc) a “first look” at emerging trends, thought leader insights and an opportunity to formulate relevant and practical ideas for their organization.

Consult-Con Virtual Conference

November 6-7, 2020

 

Indie Books International is a proud sponsor of IMC USA’s Consult-Con 2020. Join your successful management consulting colleagues for high-level networking and content in a spectacular setting and award-winning meeting facility. Malcolm Gladwell to be a Key Speaker at this Year’s Conference.