The Approachable Data Method
MaryBeth MaskovasCrack The Data Code
One of the biggest challenges facing business leaders today is the overload of data, with no idea how to eff ectively use it. Hidden in all that information, is the answer to those business questions that keep you awake at night. The Approachable Data Method is a stepby-step guide that helps you transform your business using the data you already have. Learn how to identify the key business questions that need to be answered, uncover the hidden patterns in your data, and translate those patterns into actionable insights

MaryBeth Maskovas
MaryBeth Maskovas is a data expert, speaker, and consultant. Over her career, she has helped major companies and start-ups with innovative ways to use data, including working abroad in Denmark for six years. She is now focused on training businesses on applying the Approach-able Data Method through workshops and other services.
Praise for The Approachable Data Method
“This book is a terrific read for leaders who are overwhelmed by their data and ready to get started with turning it into clear, actionable business insights – without needing a PhD in analytics.”
“Most data efforts fail because they focus on what’s easy instead of what matters. This book fixes that. It delivers a dead-simple, practical framework to turn analysis into actual business impact—something both data pros and execs desperately need.”
“The Approachable Data Method simplifies the complexities of modern analytics, illustrating how to turn data into a powerful engine for growth. MaryBeth Maskovas offers a refreshingly practical guide to data clarity—essential for leaders seeking to make informed, high-impact decisions.”