By Henry DeVries, CEO of Indie Books Intl.
“Which technology should I use for my database?” is a great second question, says my buddy Jerry Gitchel, founder of Make Technology Work, which provides technology coaching for entrepreneurs and professionals.
Every small business, my own included, struggles with its database. Some of it is in MS Outlook, another part is on the ConstantContact e-mail program, and another chunk resides on LinkedIn. What is the best database program to handle it all?
Not so fast. Gitchel says there are questions a small business should consider asking before trying to solve the database stumper.
To read more, please proceed to one of the most successful columns I have written for Forbes.