Red Light Green Light
Cindy Skalicky
How Top Leaders Present With Polish, Get Buy-In, And Become More Influential
You’re an executive with a bold idea, a breakthrough innovation, or a critical project that needs the green light. But if your presentation falls flat—unclear, unfocused, or uninspiring—everything can stall.
This book shows you how to stop that from happening.
In Red Light, Green Light, messaging strategist Cindy Skalicky shares the proven HOW-TO Model—a practical, step-by-step framework to communicate complex ideas with clarity, confidence, and conviction.
You’ll learn how to:
- Craft powerful, high-stakes messages that cut through noise
- Influence decisions and secure buy-in from any audience
- Use persuasive storytelling to turn “not sure” into “hell yes”
- Present with executive power, polish, and purpose
Whether you’re pitching innovation, leading change, or rallying a room, this is your playbook for moving people from hesitation to action—and getting your big idea across the finish line.
Cindy Skalicky
Cindy Skalicky is the owner and chief messaging strategist at On Point Communications, an internationally recognized speaker, and executive coach specializing in persuasive theory and strategic storytelling. With a master’s degree in rhetoric and multiple publications on Forbes.com, Cindy has dedicated her career to helping leaders in science, technology, and innovation to communicate with clarity and impact. Her expertise has helped executives secure millions in deal flow through compelling storytelling and strategic communication.
Praise for Red Light Green Light
“Cindy’s HOW-TO Model that’s unpacked in this book is a game-changer for anyone struggling to present complex ideas. I’ve seen high-potential leaders transform with this approach—it truly helps them shine.”
“Red Light, Green Light offers a proven framework that empowers anyone to deliver messages with clarity and confidence, ensuring ideas stick and drive action. It changes everything for leaders in fast-paced industries.”
“This book is the next best thing to having Cindy on speed dial. Her HOW-TO Model made such an impact when I first saw it that I invited her to teach it to 80+ PhD scientists here, to help them transform their presentation skills.”